Best of Nature – Branding, Packaging and Web Design developed by moodley brand identity based in Vienna, Austria.
Best of Nature, short BON, only uses the most natural ingredients in traditional recipes for its finest oils, herbal mixtures and essences. But with a constantly growing product palette, it was important to establish a strategic and aesthetic focus for the brand.
Nature refrains from the unnecessary. So does the new corporate design developed by moodley brand identity. The high-class distillates and mixed spices now appear in a packaging that gives every product its space without failing to provide consistency. After the rebranding, the website also shifted the focus on the products – and with them on the finest essences of nature.
Client: B.O.N. Natural Product GmbH
Creative Direction: Mike Fuisz
Art Direction: Natascha Triebl, Kurt Glänzer
Graphic Design: Kurt Glänzer, Marie Zieger, Denis Lelic
Text: Andreas Leitner, Tamara Sill
Project Management: Christina Schachner, Rupert Rechling
Director Digital: Birgit Taucher
Web Development: Dominic Fuss, Timotheus Triebl, Moritz Ketterle
Brand Consulting: Simone Kovac
[ via behance.net ]